Guides

How to tell a real approach from a fake one, using the sender rather than the writing.

What to do if you already replied to a fake email

Replied to a fake recruiter, media invite or review offer? Calm, practical steps, in order, based on what you actually shared.

How to spot a fake podcast, radio or book-club invitation

Real outlets book guests from their own domain, never free webmail. How one fake BBC Radio 4 Bookclub invitation gave itself away, twice.

How to spot a fake recruiter email

The fastest way to catch a fake recruiter email: check whether the reply-to domain belongs to the employer. Here is how to read it.

How to spot a look-alike domain

Look-alike domains reuse a trusted company's name with one word changed. How to read a domain properly, with a real example from book marketing.

Why "I'd love to write you a review" emails are a trap for authors

Paid and solicited reviews break Amazon's rules and can cost you your listing. What the platforms actually say, and how to spot the offer early.